Eye

What it is: Vegan, synthetic, dual-ended brush for creating dramatic definition. Use the larger domed end to build color and the small rounded end to line and define eyes. What it does: Versatile brush is ideal for building high-impact looks Large, flat end packs...

What it is: Vegan, synthetic, dual-ended brush for easy blending. Use one end to apply and blend color and the other to smudge and diffuse edges to create an easy wash of color. What it does: Fluffy, dual-ended brush creates an effortless wash of...

What it is: The synthetic dual-fibers of this multi-functional vegan brush deposit then diffuse product effortlessly — whether applying eyeshadow, concealer or highlighter. What it does: Soft synthetic dual-fibers provide buildable color payoff Effortlessly place then build color or coverage Seamlessly blend shadow Why...

What It Is: A 3-in-1 multi-tasking pen that protects with Mineral SPF 30, hydrates and brightens, instantly and over time, for a luminous, well-rested under-eye look.  What It Does: Creamy, lightweight brightener delivers instant radiance with 96% dark‑circle improvement and 59% increase in skin's...

What It Is: A weightless liquid mineral eyeshadow that delivers smooth, luminous color that keeps up with your day and doesn't crease. What It Does: Powered by mineral pigments, this foolproof liquid-to-cream formula delivers high impact color** that won't fade, crease, smudge or transfer*....

What It Is: Lift and define instantly. Strengthen over time. This plant-based mascara does two jobs at once—giving you the lashes you want now and the lashes you'll love later. Mascara that works as hard as you do. Meet the Minerals: Black Iron Oxide...

What It Is: Mineral eyeliner built for all day, every day. Waterproof, vibrant color stays put for 12 hours. Creamy, blendable—with Avocado Oil and Aloe Vera because your eyes deserve skincare too. Meet the Minerals: Mica provides light reflecting shimmer for a natural glow...

What It Is: Eyeshadow that keeps up with you. Creamy mineral texture that blends seamlessly, buildable from barely-there to full impact. Works dry or wet, so you can shift your look whenever you need to. One shadow, maximum versatility. Meet the Minerals: Mica provides...

Free of: Cruelty-Free, Vegan, Paraben-Free, Gluten-Free, Talc-Free, Synthetic Fragrance-Free, SLS-Free, PEG-Free, Formulated Without Tree Nuts What it is: A volumizing mascara made with Orange Peel Fibers for instant maxed out volume. Infused with fortifying ingredients for visibly thicker lashes over time. What it does:...

What It Is: Mineral mascara that volumizes without the fuss. Fluffy, fanned-out lashes that feel soft and nourished, the kind that actually last through your entire day. One coat, maximum comfort. Your lashes stay comfortable, you stay confident. Meet the Minerals: Black Iron Oxide...

What it is: Summon the sunlight with this talc-free, vegan eyeshadow palette featuring 6 richly pigmented, ultra-blendable sunwarmed bronze and copper shades in a range of finishes. What it does: 6 warm bronze, copper and golden tones create endless looks 2 velvety mattes and...

What it is: Bring a sun-kissed glow to your eyes with this talc-free, vegan eyeshadow palette featuring 6 richly pigmented, ultra-blendable bronzed shades in a range of finishes. What it does: 6 bronze, golden, and warm brown shades create endless looks 3 velvety mattes,...

Free of: Cruelty Free, Vegan, Paraben Free, Gluten Free, Talc Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free What it is: A vegan eyebrow gel infused with a plant-based serum that tints, shapes and defines while promoting visibly fuller brows over...

Free of: Cruelty Free, Vegan, Paraben Free, Gluten Free, Talc Free, Synthetic Fragrance Free, PEG Free, Tree Nut Free, SLS Free What it is: A retractable micro-tip brow pencil that creates ​ultra-precise hair strokes to fill in gaps​ and nourish brow hairs. What it...

Free of: Clean vegan silicone Free What it is: Primes & smooths eyelids for effortless eyeshadow application and blending​ What it does: Extends eyeshadow wear for 24 hours* Translucent base boosts eyeshadow vibrancy for color-true payoff​ Visibly smooths imperfections on the eyelid​s Why you'll...

Free of: Cruelty-Free, Vegan, Paraben-Free, Gluten-Free, Talc-Free, Synthetic Fragrance-Free, SLS-Free, PEG-Free, Formulated Without Tree Nuts What it is: A volumizing mascara made with Orange Peel Fibers for instant maxed out volume. Infused with fortifying ingredients for visibly thicker lashes over time. What it does:...